Budweiser Dog were gone. Despite the HUGE popularity of these commercials, Budweiser has stopped using dogs in their spots altogether. In fact, neither of the two Budweiser commercials released during this year’s Super Bowl featured an adorable puppy. (Trust us, we were looking.)
So why is this? Where’s the pup love? We did some digging to get to the bottom of this, and took a look through Budweiser’s history of dogs ‘n’ beer:
Since the early 1970s, Clydesdales horses had been the face (and tail and snout) of Budweiser. But the introduction of Spuds McKenzie in the 1980s marked the beginning of a decades-long affair between dogs, beer and advertising. Spuds, a Bull Terrier, was branded as Bud Light’s first official mascot and original party animal.